Will Ferrell gets first BMW Hydrogen 7
by Matthew Sparkes
BMW has built the first of their Hydrogen 7 cars for public use, and handed the first set of keys over to US funny-man, Will Ferrell. 25 of the first 100 cars will be handed out to celebrities in order to promote their hydrogen cars in a predictable PR stunt that we just [...]
by Matthew Sparkes
BMW has built the first of their Hydrogen 7 cars for public use, and handed the first set of keys over to US funny-man, Will Ferrell. 25 of the first 100 cars will be handed out to celebrities in order to promote their hydrogen cars in a predictable PR stunt that we just walked straight into. Another 25 will be used for evaluation purposes and testing.
Other lucky celebrities include Brad Pitt, Angelina Jolie, Fox Entertainment Chairman Peter Liguori, Richard Gere, Sharon Stone and An Inconvenient Truth producer, Davis Guggenheim, as well as more unusual names like German Federal Minister for Economy and Technology, Günter Verheugen.












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