TerraCurve.com: Go beyond green. | Responsible travel news, places, people and events.

Now Trending:

Get moving to help Peru

  • Share in Google Buzz
  • Share this

In the wake of last month’s massive flooding in Peru that has forced entire communities from their homes and livelihoods, nonprofit geotourism group Planeterra is helping to motivate concerned citizens to lend a helping hand to those affected.

Last month, just half way through the rainy season and less than 2 weeks since the tragedy in Haiti, a 72-hour-period of torrential rains in Peru forced entire communities to evacuate their homes and villages due to massive flooding that washed out roads, collapsed houses and bridges and destroyed crops.

So far, over 12,000 people have been uprooted and/or severely impacted by the flooding in Peru’s Sacred Valley between Cusco and Machu Picchu.

While the government is working tirelessly to send supplies to the those that are most affected, however many communities have still not received outside support.

Answering the call to action, geotourism group Planeterra is mobilizing an onsite team to bring immediate aid to the Peruvian people, while asking concerned groups and individuals to make online donations at its Peru Flood Relief online help site.

Planeterra, a global non-profit dedicated to sustainable community development through travel, was founded in 2003 by Gap Adventures as a means of helping travelers committed to finding ways to give back to the people and places they visit.

Life interrupted

One of the communities severely impacted by the flooding is Ccaccaccollo, home to Planeterra’s women’s weaving cooperative, a community travelers visit as part of the organization’s Project Peru voluntourism adventure.

“Because indigenous communities such as Ccaccaccollo maintain a traditional way of life and are dedicated mainly to pastoral and agricultural activities, they are especially vulnerable to heavy rains and flooding,” said Richard G. Edwards, Director of Planeterra.

A company blog describes Ccaccaccollo’s main plaza, an area usually bustling with women demonstrating their craft and selling colorful textiles, as flooded out and empty. Market stalls, usually overflowing with locally produced hats, change purses, shawls and scarves, are instead filled with mud and rocks.

Making headway

Planeterra has already donated the funds necessary to fuel the equipment required to fix a main road and clear landslides. In addition, the organization is looking at ways tourism dollars might help by reworking itineraries to include some of the most impacted communities in future tour itineraries.

A donation goal of $25,000 has been set of which to date nearly $9,000 has been raised. Through a partnership with Gap Adventures that covers all of Planeterra’s administration costs, 100% of all donations will go directly to those in need.

An appeal has also gone out to anyone now in or planning to visit Cuzco. Donations of blankets, sleeping bags, warm clothes for children & adults, jackets, raincoats, tents & mattresses, dried food (rice, pasta, oatmeal, cans of tuna, sugar, salt, evaporated milk etc) and matches can be dropped off at: Hotel Tupac Yupanqui (Calle 236 San Agustin) in Cusco.

“Planeterra has committed to immediately provide the funds needed to help fix the road and clear the landslide. We will continue to help the recovery effort and are relying on support from our travelers, which will not only benefit Ccaccaccollo but many of the outlying communities as well,” explains Edwards.

For more information, visit www.planeterra.org.

View Comments

Read more about: , , , , , ,

  • Share in Google Buzz
  • Share this

About the Author

Joe is a full time web designer, developer and marketing guy working in the online travel technology marketplace. TerraCurve.com is his personal project - an avenue of creativity that combines his beliefs in social responsibility with both professional and personal experience.

See more contributions (243 so far) from Joe Ascanio.

You can also connect with other eco-minded travelers, businesses and events by joining the Responsible Travel LinkedIn and Facebook groups.
blog comments powered by Disqus

Subscribe Hotels and Accommodations

Latest Headline

Hitting sustainability benchmarks with a touch of natural luxury After an extensive multimillion dollar renovation, the InterContinental Moorea Resort & Spa in French Polynesia has earned the EarthCheck Silver Certification for its outstanding sustainability initiatives. Full story

Subscribe Destinations and Tourism

Latest Headline

Destination South Africa: Can the country benefit from huge tourism potential after the 2010 World Cup games? Hosting the World Cup games is considered a “golden opportunity” – a spotlight cast on the region from every corner of the world. Critical to maintaining momentum of interest in the destination after the Games is achieving unprecedented levels of exposure by the leaders of the travel trade from across the world. Full story

Subscribe Airlines and Transportation

Latest Headline

Can flight paths and procedures help burn less fuel? A recent Alaska Airlines ‘Greener Skies’ test flight that burned less fuel, made less noise and reduced emissions by 35%, as compared to conventional flights. Full story

Subscribe Products and Services

Latest Headline

KAYAK for iPad lets you search by map The increasingly popular travel search engine has release a new version of its iPad app, complete with a new map-based search tool to give travelers a new way to find cool trip ideas. Full story

Subscribe Society and Lifestyle

Latest Headline

Travelers urged to lighten their holiday load Ridiculously heavy suit cases and overstuffed luggage is now becoming a contributor to the pollution of the planet. By reducing packed items by, 25% we could save 7,537 tons of carbon dioxide going into the atmosphere each year. Full story
-->
Brighter Planet Eco Green Hotel Go Green Expo NaturCert