Think outside the box to fund cultural tourism

Ontheglobe.com, a decade’s-old specialty travel site, has conducted tourism promotion projects with the support of national tourism agencies and ministries from around the world. However, the organization specializes in tourism promotion and cultural awareness projects for developing and post-conflict nations.

“We are used to thinking out-of-the-box,”, said Andrew Princz, ontheglobe.com cultural navigator. “With the support of international governments, we have brought the stories of disparate cultures of the world.”

“Given the global economic models of today, we are confident that corporations will acknowledge the need to more deeply understand the cultures in the countries in which they are all doing business.”

Global reach

For ten years, ontheglobe.com has spearheaded the concept of cultural navigation, whereby authors are encouraged to partner with and participate more closely and take an active interest in the realities faced by the peoples and cultures that they visit.

The site has conducted cross-cultural missions involving tourism promotion and cultural awareness campaigns taking its members to over two dozen nations including Angola, Kazakhstan, India, Peru, Cuba, or most recently, Samoa.

“Ontheglobe.com functions as a kind of hub for global cultural knowledge, bringing together tourism, the arts, and top-notch travel journalism from around the world,” wrote homeandabroad.com. “The site combines a bit of National Geographic with a bit of UNESCO and throws in a touch of Hollywood for good measure.”

The fundraising campaign looks to benevolent financial sponsorship for specific projects. Corporations and individuals are offered multi-tiered levels of support targeted at the implementation of website improvements, content production, the launch of branded products, the development of a charity arm, and a web-based TV series.

Contributor levels range from the Backpacker supporter for those contributing less than US$100, to the Royal Sponsor for backers of over US$25,000.

For more info, visit www.ontheglobe.com