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PR firms play up green hotels and destinations to lure travelers
In today’s travel industry, eco-conscious travelers are choosing where to stay based on hotels that have eco-progressive programs and business practices. To gain more business, travel PR firms are flying the “eco-friendly flags” for the hotels and destinations that they represent.
Element Hotel coming to Palmdale, California in 2010
Starwood plans to open an Element Hotel in June of 2010 in Palmdale, California, one of the fastest growing communities in the United States, boasting a new extended stay experience with inspiring public spaces, modern style and eco-friendly design.
Starwood to bring its new Element Hotels to the Middle East
Starwood Hotels & Resorts along with Abu Dhabi National Exhibitions have jointly announced the launch of a new Element hotel in Abu Dhabi - the first to be introduced in the Europe, Africa and Middle East division - a part of Abu Dhabi’s AED $2.3 billion Capital Center.
Starwood’s new ELEMENT debuts in Lexington, Massachusetts
Starwood Hotels & Resorts Worldwide, Inc. opens the eco-friendly doors of ELEMENT Lexington in Lexington, MA today, July 1, 2008. ELEMENT is Starwood’s newest hotel concept and the first LEED-certified hotel chain in the country.
Starwood’s Element Brand Aims for Green
White Plains, New York-based Starwood Hotels & Resorts Worldwide, Inc. announced today its goal that ELEMENT Hotels, its latest brand, will pursue the U.S. Green Building Council’s (USGBC) LEED certification. Its first hotel will open in Lexington, Massachusetts in July before the brand surfaces in the Las Vegas, Houston and Baltimore areas.

