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Can travelers challenge the green movement to be better?

While green travel has become the fastest growing niche in travel, travelers still believe that the industry “needs work” before a true leader in sustainability can emerge.

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TripAdvisor study offers glimpse of 2009 Trends

Parks recreations, outdoor activities and “green” options are topping the charts as far as what American travelers are looking for in 2009.

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IgoUgo members offer inventive vacation alternatives to keep costs down

Recent IgoUgo data shows that travelers are ready and willing to explore new and different vacation options to keep their costs at a minimum.

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National Geographic Adventure pushes to update Adventure Rating Guide for 2009

National Geographic Adventure magazine has issued an open letter to tour operators in an effort to gain momentum on its 2009 Adventure Rating Guide.

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Carbon offsets prevalent in Adventure Travel, according to new survey

According to a new survey, The Role of Carbon Offsets in Adventure Travel, tour operators are increasingly looking for viable methods to to use carbon offsets in a broader, as travelers are willing to take on the extra charges.

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EcoLogo: Defend yourself against "Greenwashing"

A recent study by TerraChoice Environmental Marketing found that up to 99.9% of products make unwarranted claims – including misleading statements, false labeling, and unsubstantiated promises that seem to “ride the wave” of society’s newly blooming eco-friendly consciousness.

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